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Fast-growing brand will offer a curated assortment in more than 20 stores including key flagship locations.
May 29, 2024
By: Melissa Meisel
In just its second year, modern French beauty brand Provence Beauty is expanding its retail presence and entering Urban Outfitters this June. Currently, the brand is also available in Ulta doors. Provence Beauty combines a proprietary Provençal Complex with clinically-proven actives for a value price, said the indie brand. The company will offer a “curated assortment” of bestsellers in over 20 Urban Outfitters stores—including key flagship locations—and the full French skincare...
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